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Wednesday, 9 April 2014

Evalutaion - Question 1 - Poster


Above is the poster I took most of my inspiration from, side by side with the final poster for my film.

The most striking similarity - and the one I have tried to replicate most - is the house style. Both posters have a white background, and similar colour schemes. Both follow a mostly white colour scheme, with the only other colours being black and the plain colours of the characters' and their clothes.

They follow simple, and well established design principles such as the use of narrative coding. They have characters standing in the front of the composition - the main characters - and less significant characters behind them. In the case of my poster, I chose to only include the primary love interest of the protagonist. I chose to do this as it gave me the chance to do some interesting graphic design work with the whiteboard in the background and the stance of the main character, suggesting that he had maybe drawn it himself, which gave an interesting visual aesthetic to the over all look.

Originally, I toyed about with the idea of having more characters in the poster, but decided to keep the poster focused on these two characters, as it was looking too cluttered with the others.

Monday, 24 March 2014

Evaluation - Question 1 - Cinematography

One of the most well known forms and conventions present in the style of a mockumentary would be the 'talking head'. This is a device usually used to deliver punchlines, exposition, or even (as shown below) intense emotional character development. I have included an example of Talking Heads from 'Spinal Tap' below...





This is a way to give character information, exposition and (most importantly) a punch line. This is one way in which I followed the forms of the mockumentary genre through my camerawork as seen below.


This is an example of how I have followed forms and conventions of the mockumentary style through camerawork. I think that the 'talking head' is an extremely useful way of moving a story along in a believable way, and allows a way to present the main narrative features within the story such as the equilibrium and disequilibrium and the new equilibrium.

Evaluation - Question 1 - Introduction

In what ways does your media product use, develop or challenge forms and conventions of real media products?

The genre of my piece is what is called a 'mockumentary' which is a fictional piece, often grounded in comedy and a through line of self awareness, shot in the style of a documentary. A heavy influence on Lecture was 'The Office'. This was the first largely serialised TV mockumentary. The creator/star/runner of the show has since moved on to do more work in a similar style such as the show 'Derek', and this style has become well known and accepted, which is shown by how well it transferred to American TV with 'The US Office'.

Another example of the 'mockumentary' style is a film called 'This is Spinal Tap'. They joke in the film about it being a 'rockumentary', but the same forms and conventions are still largely present. It is a fictional story shot in the style of a documentary that draws its comedy from highlighting the mundane and through the ridiculousness of the characters, just as 'The Office' does.

I primarily tried to follow the forms of this genre in the script, as well as the cinematography and the editing of the piece, at least as far as my actual film goes. When it came to my ancillary tasks, I stuck to a simple design/house style, which took inspiration for the advertisements/house style for 'The Office'. I didn't feel that 'Spinal Tap' would be an appropriate inspirational text for this part, primarily due to the style of that being reflective of heavy metal music in it's design.

Monday, 24 February 2014

Ancillary Task - Magazine Spread


Above is my final magazine spread. The spread is based on magazines such as Empire. It reviews the film whilst providing various stills and keeps with the style of the advertising (such as the poster I had previously designed). 

Friday, 10 January 2014

Ancillary Task - Poster



Here is the first of my ancillary tasks, a poster for my film.

In this poster, I decided to include the films two primary characters, Rachael and Michael. Michael is to the right, with his arms open. Compositionally, his arms are open towards Rachael, suggesting that he is open and accepting of her which in turn codes the audience expectations of the film to believe that they may be close friends or a couple, which is true of the film.
I created a whiteboard graphic as well as a few extra bits and pieces such as the 'skool sux' graphic and added all the smudges and pen marks on the board myself with the Photoshop brush tool. I then cut Rachael's picture down and added an effect that made it look as if she had been drawn on the board. Because of Michael's stance, it is suggested that he drew her and is proud of that. I did all of this because I wanted the audience to get some knowledge of the setting of the film, and thought that adding in this whiteboard with the graphics I have included would give that.
To follow conventions of the format, I included the title of the film with the consistent graphic I have used throughout production, and added the two primary actors names below it in a similar font which gives a uniformity to the poster and adds to the whole 'school' feel. I then made a credit block, which can be seen at the bottom. I used a font that was as close to the industry standard as I could find and used all appropriate formatting for the block. I then included an age rating and the logo of the production company (Dawson Woods Films) in the bottom left and right corners, respectively. These are all techniques used in professional designing of posters, and in turn they add a professional look to my poster.

The primary way my research factored into this design was from the poster from 'The Office'. The poster I deconstructed followed a simple style, showcasing primary characters on a white background and leaving most of the work up to the audience's imagination, which is something I have tried to imitate in this poster. I believe, by having Rachael look drawn, and Michael looking as he does, it looks to the audience like he has drawn her.

One of the biggest problems I had whilst making this poster was cutting the people out of their photos. For most of the photos, the background was a yellow wall which made it difficult to cut. It would have been far easier to do this if I had used a white backdrop, as it is much easier to differentiate between a white background and a person in a picture. Using the yellow background left some of the characters outlines quite difficult to define and it required some very finicky erasing and cutting to fix this, which I believe could have been avoided had I used a white background.

Monday, 6 January 2014

Monday, 2 December 2013

Time Management Update

After spending a few weeks intensely editing my film, along with recording the audio for the film and gathering stills for my ancillary tasks, I have nearly finished my final draft of the film. Sometime soon I will be uploading this final draft to the YouTube channel as I have previously stated.

I have gathered an ample amount of stills to use in my ancillary tasks, and I will also be using screen caps from the film to add to this. I am going to be beginning these tasks this week if everything goes as I have planned.